This project was a collaboration with web developer, Matt Buckland


The Peagreen Cupboard is an boutique online store selling a range of one-off objects which are selected for their beauty and eccentricity. A strong brand identity was required to promote and sell its products.

Visual Identity

I worked closely with the client to encapsulate Peagreen’s vision with a charming brand identity. Together, we explored ways to make the customer experience special, and created a series of Peagreen stamps and stickers to personalise the stationary and customise the delivery packaging. All of The Peagreen Cupboard’s stationary is printed on high quality, textured paper and uses beautiful typography to add to its charm and elegance.

Learn about my design process by viewing a case study.


“I found working with Jack and Matt easy – they were very accessible and prepared to listen to ideas and put them into practice. They took all my fear out of the project and kept the project driving forward. They were professional at all times and gave excellent advice and ideas. I would have no doubt in recommending them both technically and creatively.”

Anna Hills, The Peagreen Cupboard