Designer Sacha Greif tries out Fiverr, a five dollar-per-logo service, and writes about his experience. Posing as a fictional company, he wrote a short brief that three designers responded to. The results are about what you’d expect:
“It’s obvious to me now that the $5 promise of Fiverr is more of a marketing gimmick than a good deal. There’s no way you will get anything usable at that price, if only because all designers charge extra to provide their source files.”
“A lot of designers will argue that this kind of offering devalues logo design, but as far as I’m concerned it only devalues it in the sense that a $2 burger at a fast-food joint devalues a $35 kobe beef burger at an upscale steakhouse.”
“If what you want is the cheap burger, then get that. As long as you know what you’re getting for that price, then I don’t have a problem with it.”
You can read the full article, a tale of ‘lies, deception, stolen work, and crappy logos’, here.